The eCommerce Minute Episodes
Word-of-Mouth Marketing Strategy #1
Consider making secret or exclusive offers to attract more business, and support those offers with special landing pages. 0 Comments | Read More »
Word-of-Mouth Marketing 101
Word of mouth marketing is the art of using promotion, advertising, or other means to create a positive buzz about your store. 0 Comments | Read More »
China's M-Commerce Boom
If China is an example, U.S. merchants are laying the foundation for an m-commerce boom in 2013. 0 Comments | Read More »
Take Advantage of Carts with iPhone or Mobile Themes
Reaching mobile shoppers may be easier than some merchants think, because many shopping carts have iPhone or mobile themes already d... 0 Comments | Read More »
800 Million Untapped Customers? Maybe.
Each year there are more than 800 million mobile handsets sold worldwide. Those merchants that address this channel early will have... 0 Comments | Read More »
Mobile Internet is Now King
The iPhone's popularity has given a boost to mobile web browsing and this is a trend that online retailers should watch. 0 Comments | Read More »
Transform High-Performing Referrers into Affiliates
Try using web analytics data to create an affiliate network by directly contacting the sites that are referring traffic to your site... 0 Comments | Read More »
Put Your Price in Your PPC Ad
When your goal is to sell, consider including your item's price right in the ad. 0 Comments | Read More »
Google Changes How it Determines Ad Quality
Google has replaces its static, per-keyword quality score with a system that judges an ad's quality each time it matches a search qu... 0 Comments | Read More »
Great Ad and Web Copy Gives Your Marketing A Lift
Consider trying a few versions of your pay per click ad, and focus your attention on those ads that get the best click-through rates... 0 Comments | Read More »
Use Forecasting Tools For Flawless Keyword Buying
Google, Yahoo!, MSN, and other leading search engines all offer keyword research forecasting tools that can help you pick just the r... 0 Comments | Read More »
Web Browsers That Increase Your Productivity
Web browsers are becoming increasingly useful and increasingly sophisticated. 0 Comments | Read More »
Connect With Prospects After They Leave Your Site
Consider automated chat services, such as UpSellIt's SMARTagent, to connect with prospects AFTER they leave your site. 0 Comments | Read More »
Give Your Customers Something Free And Unexpected
Try giving your customers something free and unexpected to gain loyalty. 0 Comments | Read More »
Create An iGoogle Gadget
iGoogle allows users to create custom Google homepages, loaded with gadgets. Create one that offers daily specials or provides samp... 0 Comments | Read More »
Establish Yourself As An Expert
No matter what products you sell, writing articles can establish your store's expertise and increase traffic 0 Comments | Read More »
Consider Being More Negative About Your PPC Campaign
Consider spending some time each week selecting negative keywords, which will help to eliminate some useless impressions and streaml... 0 Comments | Read More »
Great Product Descriptions Make For Great Sales
Product descriptions are one of the best marketing tools online retailers have. 0 Comments | Read More »
Achieve An Effective Order Fulfillment Process
Implement simple rules to help reduce your return costs and keep more customers happy. 0 Comments | Read More »
Win Customers During an Economic Downturn
According to a recent study by Burst Media, more than 69 percent of holiday shoppers will look online before they head to a brick an... 0 Comments | Read More »